If you are available in LinkedIn either as a person or company, then you can upload stories with a web link so that your stories visitor can swipe up and visit your given link.
But the twist is, Only eligible person or page got this function, not every LinkedIn user.
Eligibility
The swipe-up feature for Stories is available to all LinkedIn Pages.
It’s available to regular LinkedIn members if they meet the following criteria:
- Have at least 5,000 connections or followers.
- Have the Follow button as the primary action button on their profile (instead of Connect).
Changing the primary action button on a LinkedIn profile page from ‘Connect’ to ‘Follow’ can be done from the privacy settings menu.
Here’s how to add a link of your choice to LinkedIn Stories:
- Start creating a story by adding a photo or video to it.
- Tap the link icon at the top of the screen (looks like a chain)
- Add a URL under Add a link.
- Select the applicable action button.
- Tap Done.
- Tap Share Story.
Like other social media apps, Stories remain on LinkedIn for 24 hours. Video content is limited to 20 seconds in length.
Another Remark: Like the Story itself, insights are available for a limited time. Make sure to check the data within the 24-hour time window.
We need new content if we want to use content marketing to increase your online presence and attract customers by getting to the top of a search engine results page for a high traffic keyword.
It’s also a great way to reach out to our potential customers and tell them about new products and services.
https://youtu.be/ppkwMnt3FLY
So how do we know what topics are trending or important to our customers?
Here are some tools for uncovering blog post ideas that are trending and are topics our readers want to learn more about. If we use even a couple of these tools, we’ll never sit around wondering what our next blog post will cover.
In the end, we can publish whatever we want but the thing is if we answer or write with our potential customer interested topic then it will be more interesting for them to read and engage with our content.
I suggest you, to start with a free tool then if needed you can have a test drive with paid one.
For details about each tool, you can search directly on google. If you have a specific query regarding the tool or using process please comments below.
Wish you have fun with content marketing!